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KNX Marketing Board (KMB)

Marketing Board (KMB), Convenor Heinz Lux - KNX Association cvba, is responsible for the marketing strategy of the KNX Standard, including the communication and promotional activities of KNX Association around the KNX Standard. KMB is the ultimate KNX Marketing Decision Body. KMB is also responsible for the activities undertaken in the different markets by the KNX National Groups.  
Target group:
All KNX related target groups (i.e. installer, planner, architects, NG, end-user, etc.).
Requirements for participants:
High experience and driving force in marketing and communication.

WG New Members

This Working Group is responsible for the marketing of the KNX Association and its KNX Standard, focused on acquisition of potential new members.
Target group: New members.
Requirements for participants: Promoter.

WG Professional Market Partners

This Working Group is responsible for the marketing of the KNX Standard focused on the existing applications for Home and Building control.
Target group: Professional market partners (Electro, HVAC).
Requirements for participants: System Integrators, Installers, etc.

WG National Groups

This Working Group is responsible for the marketing of the KNX Association and its KNX Standard, focused on creation of concepts for marcom activities, towards the national markets based on the KNX international marketing strategy.
Target group: Nationals Groups.
Requirements for participants: President of the KNX National Group.

WG New Markets

This Working Group is responsible for the marketing of the KNX Association and its KNX Standard, focused on the new application concepts mainly for Home control system networks.
Target group: House hold appliances, audio and IT sales channels as well as the end-user.
Requirements for participants: Product manager.